Manchester United appeared in a striking, unreleased Adidas jacket inspired by Chinese New Year, catching fans’ attention beyond the football action.
The goalless draw between Manchester United and Sunderland offered a memorable highlight off the pitch. Before kick-off, United players walked onto the field wearing a special-edition Adidas jacket linked to Chinese New Year celebrations.
An extremely hard-to-find garment
The jacket, in a dark grey tone with a clean design, featured the Manchester United devil logo embroidered on the chest—a detail that instantly sparked interest among fans and collectors. This piece is part of a limited collection created by Adidas for Chinese New Year, already known for its scarcity in the market.
In recent months, several items from that collection sold out quickly at official stores and resale platforms, boosting their exclusivity among football fashion followers and club supporters.
Adidas special edition jacket linked to Chinese New Year / Adidas
Player version not available for purchase
The most buzz came from the fact that the jacket worn by the players during yesterday’s match is not even part of the public commercial collection. According to reports among fans and collectors, the version seen on the pitch was a reserved edition exclusively for the team and coaching staff. This makes the garment virtually impossible to obtain, even for those who already secured items from the Chinese New Year special collection.
A growing trend in football
In recent years, top European clubs have increasingly launched exclusive collaborations with sportswear brands, releasing limited items tied to cultural celebrations, anniversaries, or retro collections. Manchester United and Adidas have turned such releases into a key part of their image and merchandising strategy.
The appearance of this unreleased jacket ahead of the Sunderland match only reinforced that trend, sparking conversation on social media even more than the match result itself.
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